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Research Report on Oversea Exploration of China¡¯s Mobilephone Enterprises from 2006 to 2007 ÄÚÈݽéÉÜ£º

Chapter One. Status Quo of Global Mobilephone Market

¡¡¡¡1.1 Features of development

¡¡¡¡1.1.1 Obvious vertical labor division of the industrial chain

¡¡¡¡1.1.1.1 America dominates the mobilephone chip manufacturing field

¡¡¡¡1.1.1.2 Symbian, Microsoft and OS still hold tight the core software of mobilephone

¡¡¡¡1.1.1.3 Korean and Janpanese mobilephones emerge by application content and designs

¡¡¡¡1.1.1.4 China¡¯s mobilephone is at the lower end of the industrial chain and in the downstream

¡¡¡¡1.1.2 Insufficient output and growth power of global mobilephone and severe market competition

¡¡¡¡1.1.3 High growth rate of mobilephone market of SE Asia, Latin America and East Europe

¡¡¡¡1.1.4 Photo mobilephones and 3G mobilephones become the pillar of market

¡¡¡¡1.1.5 Global mobilephones¡ªMade in China and Korea

¡¡¡¡1.2. Analysis and prospect of global supply and demand

¡¡¡¡1.2.1 Rapid growth in supply capacity and shortage in parts supply

¡¡¡¡1.2.2 Diversified demand structure

¡¡¡¡1.3 Analysis on competition structure and prospect

¡¡¡¡1.3.1 China, Japan and Korea bring shock to the global market

¡¡¡¡1.3.2 Nokia remains the advantageous position

¡¡¡¡1.3.3 Most severe competition between Siemens , LG and Sony Erricson

¡¡¡¡1.3.4 Second line enterprises go bankrupt or rise

Chatper Two. Status Quo of China¡¯s Mobilephone Market

¡¡¡¡2.1 Features of development

¡¡¡¡2.1.1 Rapid expansion of industry scale and concentration

¡¡¡¡2.1.2 Sharp decline of profiting rate

¡¡¡¡2.1.3 Intelligent and photo mobilephones emerge

¡¡¡¡2.1.4 Strengthening of dealers

¡¡¡¡2.1.5 Diversified sales mode

¡¡¡¡2.2 Analysis and prospect of supply and demand structure

¡¡¡¡2.2.1 Increase in energy production tightens China¡¯s supply chain

¡¡¡¡2.2.2 Shortage in core technology of high-end mobilephones of domestic brands and shortage in high-end supply capacity

¡¡¡¡2.2.3 Shortage in incentive elements and the first saturation will occur

¡¡¡¡2.3 Analysis and prospect of competition structure

¡¡¡¡2.3.1 Fight back of international enterprises

¡¡¡¡2.3.1.1 Strategic adjustment

¡¡¡¡2.3.1.2 Price fightback

¡¡¡¡2.3.1.3 Channel fightback

¡¡¡¡2.3.2 Decline in market shares of domestic brands due to shortage in parts

¡¡¡¡2.3.3 New standard of approval will change the competition structure of China

¡¡¡¡2.4 Analysis on import and export of mainland China

¡¡¡¡2.4.1 Analysis on features of export

¡¡¡¡2.4.1.1 Diversified trend in export market

¡¡¡¡2.4.1.2 Joint ventures remain the major part of export

¡¡¡¡2.4.1.3 Export trade focuses on import processing

¡¡¡¡2.4.1.4 Increased ratio of high-end mobilephone export

¡¡¡¡2.4.1.5 The biggest obstacle is patent fee

¡¡¡¡2.4.1.6 Cost advantage no more

¡¡¡¡2.4.1.7 Major target export regions

¡¡¡¡2.4.2 Features of import and export

¡¡¡¡2.5 Analysis on background of oversea market exploration

¡¡¡¡2.5.1 Imbalance of supply and demand, increase in stock and white heat of market competition

¡¡¡¡2.5.2 Low recognition of domestic brands by domestic users

¡¡¡¡2.5.3 Rise of export rebate rate

¡¡¡¡2.5.4 Warming in global telecom market and vast demand in emerging markets

¡¡¡¡2.5.5 Mobilephone consumption of Europe and America enters vital era

Chapter Three. Analysis on Case of Oversea Market Exploration

¡¡¡¡3.1 Analysis on exploration strategies of world top mobilephone enterprises

¡¡¡¡3.1.1 Nokia

¡¡¡¡Analysis on Nokia-India exploration strategy

¡¡¡¡Analysis on Nokia-Russia exploration strategy

¡¡¡¡3.1.2 Motorola

¡¡¡¡Analysis on Moto-India exploration strategy

¡¡¡¡Analysis on Moto-Russia exploration strategy

¡¡¡¡Analysis on Moto-Japan exploration strategy

¡¡¡¡3.1.3 Samsung

¡¡¡¡Analysis on Samsung-America exploration strategy

¡¡¡¡Analysis on Samsung-India exploration strategy

¡¡¡¡Analysis on Samsung-Russia exploration strategy

¡¡¡¡3.2 Anlaysis on cases of Korean major mobilephone enterprises entrance into global market

¡¡¡¡3.2.1 LG

¡¡¡¡Analysis on LG-India exploration strategy

¡¡¡¡Analysis on LG-North America exploration strategy

¡¡¡¡Analysis on LG-Brazil exploration strategy

¡¡¡¡3.2.2SK Telecom

¡¡¡¡3.2.3 Pantech & Curitell and Pantech

¡¡¡¡3.5 Anlaysis on cases of Janpanese major mobilephone enterprises entrance into global market

¡¡¡¡3.5.1 NEC

¡¡¡¡3.5.2 Panasonic

¡¡¡¡3.5.3 Globalization strategy of other mobilephone enterprises in Japan

¡¡¡¡3.5.4 Research on oversea markring strategy of Japanese mobilephone enterprises

¡¡¡¡3.5.4.1 Appropriate prices

¡¡¡¡3.5.4.2 Precise in the location of entrance point

¡¡¡¡3.6 Anlaysis on cases of China¡¯s major mobilephone enterprises entrance into global market

¡¡¡¡3.6.1 Bird`

¡¡¡¡Analysis on Bird-India exploration strategy

¡¡¡¡Analysis on Bird-Europe exploration strategy

¡¡¡¡3.6.2 TCL

¡¡¡¡Analysis on TCL-Russia exploration strategy

¡¡¡¡Analysis on TCL-India exploration strategy

¡¡¡¡Analysis on TCL-Viet Nam exploration strategy

¡¡¡¡Analysis on TCL-Other countries in SE Asia exploration strategy

¡¡¡¡3.6.3 Soutech

¡¡¡¡3.6.4 Amoi

¡¡¡¡Analysis on Amoi-America, Middle East exploration strategy

¡¡¡¡Analysis on Amoi-SE Asia exploration strategy

¡¡¡¡3.6.5 Kejian

¡¡¡¡Analysis on Kejian-India exploration strategy

¡¡¡¡3.6.6 Potevio

¡¡¡¡3.6.7 Gionee

¡¡¡¡3.6.8 Huawei

¡¡¡¡Analysis on Huawei-Russia exploration strategy

¡¡¡¡Analysis on Huawai-Thailand exploration strategy

¡¡¡¡3.6.9 ZTE

¡¡¡¡Analysis on ZTE-Russia exploration strategy

¡¡¡¡Analysis on successful cases of ZTE-oversea market exploration

¡¡¡¡3.6. Anlaysis on cases of China¡¯s other mobilephone enterprises entrance into global market

Haier

¡¡¡¡Panada

Konka

¡¡¡¡3.7 Analysis on advantages and disadvantages of mobilephone enterprises in China to enter oversea market

¡¡¡¡3.7.1 Analysis on advantages of mobilephone enterprises in China to enter oversea market

¡¡¡¡3.7.1.1 Capital gathering effect of domestic mobilephones

¡¡¡¡3.7.1.2 Narrowing gap between domestic enterprises and international brands

¡¡¡¡3.7.1.3 Rise in export rebate rate

¡¡¡¡3.7.1.4 Lower transportation cost than oversea brands

¡¡¡¡3.7.2 Analysis on disadvantages of mobilephone enterprises in China to enter oversea market

¡¡¡¡3.7.2.1 RMB appreciation

¡¡¡¡3.7.2.2 Charge of mobilephone patent fee

¡¡¡¡3.7.2.3 Anti-dumping problem

¡¡¡¡3.7.2.4 Increase in restrictriction

¡¡¡¡3.7.2.5 Lacking in core technology and weak in developing capacity

¡¡¡¡3.7.2.6 Low content of domestic brands and major in the form of OEM

¡¡¡¡3.7.2.7 No more cost advantage

¡¡¡¡3.7.2.8 Lacking in upstream industries and controlled by others in parts

¡¡¡¡3.7.2.9 Big difference in product structure with international brands

Chapter Four. Analysis on Oversea Mobilepohne Market Exploration

¡¡¡¡4.1 Analysis on exploration in South Asia

¡¡¡¡4.1.1 General introduction

¡¡¡¡4.1.2 India

¡¡¡¡a. General introduction (economy, population and income level)

¡¡¡¡b. Scale of mobilephone market

¡¡¡¡c. Analysis on suppy and demand structure and developing trend

¡¡¡¡d. Research on customer behavior

¡¡¡¡e. Analysis on mobilephone enterprises, competition structure and developing trend

¡¡¡¡f. Dealers

¡¡¡¡g. Research on sales channels

¡¡¡¡h. Anlysis on opportunity and risk of the market

¡¡¡¡i. Strategy of the market

¡¡¡¡4.1.3 Thailand

¡¡¡¡a. General introduction (economy, population and income level)

¡¡¡¡b. Scale of mobilephone market

¡¡¡¡c. Analysis on suppy and demand structure and developing trend

¡¡¡¡d. Research on customer behavior

¡¡¡¡e. Analysis on mobilephone enterprises, competition structure and developing trend

¡¡¡¡f. Dealers

¡¡¡¡g. Research on sales channels

¡¡¡¡h. Anlysis on opportunity and risk of the market

¡¡¡¡i. Strategy of the market

¡¡¡¡4.1.4 Singapore

¡¡¡¡a. General introduction (economy, population and income level)

¡¡¡¡b. Scale of mobilephone market

¡¡¡¡c. Analysis on suppy and demand structure and developing trend

¡¡¡¡d. Research on customer behavior

¡¡¡¡e. Analysis on mobilephone enterprises, competition structure and developing trend

¡¡¡¡f. Dealers

¡¡¡¡g. Research on sales channels

¡¡¡¡h. Anlysis on opportunity and risk of the market

¡¡¡¡i. Strategy of the market

¡¡¡¡4.1.5 Indonesia

¡¡¡¡a. General introduction (economy, population and income level)

¡¡¡¡b. Scale of mobilephone market

¡¡¡¡c. Analysis on suppy and demand structure and developing trend

¡¡¡¡d. Research on customer behavior

¡¡¡¡e. Analysis on mobilephone enterprises, competition structure and developing trend

¡¡¡¡f. Dealers

¡¡¡¡g. Research on sales channels

¡¡¡¡h. Anlysis on opportunity and risk of the market

¡¡¡¡i. Strategy of the market

¡¡¡¡4.1.6 Viet Nam

¡¡¡¡a. General introduction (economy, population and income level)

¡¡¡¡b. Scale of mobilephone market

¡¡¡¡c. Analysis on suppy and demand structure and developing trend

¡¡¡¡d. Research on customer behavior

¡¡¡¡e. Analysis on mobilephone enterprises, competition structure and developing trend

¡¡¡¡f. Dealers

¡¡¡¡g. Research on sales channels

¡¡¡¡h. Anlysis on opportunity and risk of the market

¡¡¡¡i. Strategy of the market

¡¡¡¡4.2 Analysis on exploration in Middle Asia

¡¡¡¡4.3 Analysis on exploration in East Europe

¡¡¡¡4.3.1 Russia

¡¡¡¡a. General introduction (economy, population and income level)

¡¡¡¡b. Scale of mobilephone market

¡¡¡¡c. Analysis on suppy and demand structure and developing trend

¡¡¡¡d. Research on customer behavior

¡¡¡¡e. Analysis on mobilephone enterprises, competition structure and developing trend

¡¡¡¡f. Dealers

¡¡¡¡g. Research on sales channels

¡¡¡¡h. Anlysis on opportunity and risk of the market

¡¡¡¡i. Strategy of the market

¡¡¡¡4.3.2 Belorussia

¡¡¡¡a. General introduction (economy, population and income level)

¡¡¡¡b. Scale of mobilephone market

¡¡¡¡c. Analysis on suppy and demand structure and developing trend

¡¡¡¡d. Research on customer behavior

¡¡¡¡e. Analysis on mobilephone enterprises, competition structure and developing trend

¡¡¡¡f. Dealers

¡¡¡¡g. Research on sales channels

¡¡¡¡h. Anlysis on opportunity and risk of the market

¡¡¡¡i. Strategy of the market

¡¡¡¡4.3.3 Ukraine

¡¡¡¡a. General introduction (economy, population and income level)

¡¡¡¡b. Scale of mobilephone market

¡¡¡¡c. Analysis on suppy and demand structure and developing trend

¡¡¡¡d. Research on customer behavior

¡¡¡¡e. Analysis on mobilephone enterprises, competition structure and developing trend

¡¡¡¡f. Dealers

¡¡¡¡g. Research on sales channels

¡¡¡¡h. Anlysis on opportunity and risk of the market

¡¡¡¡i. Strategy of the market

¡¡¡¡4.4 Analysis on exploration in West Europe

¡¡¡¡4.4.1 General introduction of mobilephone market in West Europe

¡¡¡¡4.4.2 UK

¡¡¡¡4.4.3 France

¡¡¡¡4.4.4 Germany

¡¡¡¡4.4.5 Holland

¡¡¡¡4.4.6 Spain

¡¡¡¡4.4.7 Italy

¡¡¡¡4.4.8 Greece

¡¡¡¡4.4.9 Switzerland

¡¡¡¡4.5 Analysis on exploration in Middleeast

¡¡¡¡4.5.1 Saudi Arabia

¡¡¡¡4.5.2 UAE

¡¡¡¡4.5.3 Iran

¡¡¡¡4.6 Analysis on exploration in Africa

¡¡¡¡4.6.1 General introduction of mobilephone market in Africa

¡¡¡¡4.6.2 South Africa

¡¡¡¡4.6.3 Egypt

¡¡¡¡4.6.4 Cameroon

¡¡¡¡4.6.5 Togo

¡¡¡¡4.6.6 Kennya

¡¡¡¡4.6.7 Uganda

¡¡¡¡4.6.8 Nigeria

¡¡¡¡4.7 Analysis on exploration in Latin America

¡¡¡¡4.7.1 General introduction of mobilephone market in Latin America

¡¡¡¡4.7.2 Brazil

¡¡¡¡4.7.3 Mexico

¡¡¡¡4.7.4 Venezuela

Venezuela

¡¡¡¡4.7.5 Agentina

¡¡¡¡4.7.6 Chile

¡¡¡¡4.7.7Venezuela

¡¡¡¡4.7.8 Cuba

¡¡¡¡4.7.9 Beru

¡¡¡¡4.7.10 Columbia

¡¡¡¡4.8 Analysis on exploration in North America

¡¡¡¡4.8.1 USA

¡¡¡¡a. General introduction (economy, population and income level)£©

¡¡¡¡b. Scale of mobilephone market

¡¡¡¡c. Analysis on suppy and demand structure and developing trend

¡¡¡¡d. Research on customer behavior

¡¡¡¡e. Analysis on mobilephone enterprises, competition structure and developing trend

¡¡¡¡f. Dealers

¡¡¡¡g. Research on sales channels

¡¡¡¡h. Anlysis on opportunity and risk of the market

¡¡¡¡i. Strategy of the market

¡¡¡¡4.8.2 Canade

¡¡¡¡a. General introduction (economy, population and income level)

¡¡¡¡b. Scale of mobilephone market

¡¡¡¡c. Analysis on suppy and demand structure and developing trend

¡¡¡¡d. Research on customer behavior

¡¡¡¡e. Analysis on mobilephone enterprises, competition structure and developing trend

¡¡¡¡f. Dealers

¡¡¡¡g. Research on sales channels

¡¡¡¡h. Anlysis on opportunity and risk of the market

¡¡¡¡i. Strategy of the market

¡¡¡¡4.9 Analysis on exploration in Australia

¡¡¡¡4.9.1 Australia

¡¡¡¡a. General introduction (economy, population and income level)

¡¡¡¡b. Scale of mobilephone market

¡¡¡¡c. Analysis on suppy and demand structure and developing trend

¡¡¡¡d. Research on customer behavior

¡¡¡¡e. Analysis on mobilephone enterprises, competition structure and developing trend

¡¡¡¡f. Dealers

¡¡¡¡g. Research on sales channels

¡¡¡¡h. Anlysis on opportunity and risk of the market

¡¡¡¡i. Strategy of the market

¡¡¡¡4.9.2 New Zealand

Chapter Five. Analysis on Opportunities and Risks of Oversea Mobilephone Market

¡¡¡¡5.1 Analysis on opportunities

¡¡¡¡5.1.1 Avalanche growth of high technology content mobilephones in overea market

¡¡¡¡5.1.2 To explor third and fourth market with rich experience and flexibility

¡¡¡¡5.1.3 Attack oversea market with scale advantages

¡¡¡¡5.1.4 3G industry brings about an overall breakthrough opportunity

¡¡¡¡5.2 Analysis on risks

¡¡¡¡5.2.1 Highly concentration of export tartget market and low resistance to risks

¡¡¡¡5.2.2 No core technology and no bright future

¡¡¡¡5.2.3 Much difficult in the exploration of oversea market

¡¡¡¡5.2.4 Loss of both domestic and oversea markets

¡¡¡¡5.2.5 Fightback of international brands

¡¡¡¡5.2.6 Decline in export mobilephone prices

¡¡¡¡5.2.7Environmental protection will be export risk

Chapter Six. Suggestion on Exploration of Oversea Market by China¡¯s Mobilephone Enterprises

¡¡¡¡6.1 Clearify the competition strategy

¡¡¡¡6.2 Increase the core competitiveness

¡¡¡¡6.3 Integrate supply chain

¡¡¡¡6.4 Consolidate domestic market and realize international strategy with international resources

¡¡¡¡6.5 Research the situation of each country and aim at subdivided market demand

¡¡¡¡6.6 To cooperate with international mobilephone enterprise to raise the quality

¡¡¡¡6.7 To develop independently or rely on third party designing company

¡¡¡¡6.8 Reasonable cost control

¡¡¡¡6.9 Follow the dealers path in oversea export

¡¡¡¡6.10 Avoid vice competition and say goodbye to low cost competition

¡¡¡¡6.11 Gradual expansion to oversea market

Catalogy of Diagrams

¡¡¡¡Diagram 1.Development of global mobilephone subscribers in 2006 (100 million)

¡¡¡¡Diagram 2. Competition structure of global intelligent mobilephone operation system in

¡¡¡¡Diagram 3. Competition structure of global intelligent mobilephone operation system from 2006 to

¡¡¡¡Diagram 4. Output of global mobilephones from 2001 to June,

¡¡¡¡Diagram 5. Popularity of global mobilephones from 1997 to June,

¡¡¡¡Diagram 6. Sales of global photo mobilephones from 2006 to June, 2007 (Unit: 10,000 sets)

¡¡¡¡Diagram 7. Ratio of global photo mobilephones to total mobilephone sales from 20067 to June,

¡¡¡¡Diagram 8. Market shares of photo mobilephones in South Korea from 2002 to June,

¡¡¡¡Diagram 9. Output distribution of global mobilephones in

¡¡¡¡Diagram 10. Analysis on output distribution in

¡¡¡¡Diagram 11. Output of Taiwan from 2003 to

¡¡¡¡Diagram 12. Development of mobilephone subscribers in China from 1997 to 2006 (uint: 10,000 sets)

¡¡¡¡Diagram 13. Production concentration in

¡¡¡¡Diagram 14. Growth of sales in China from 2001 to 2006 (uint: 10,000 sets)

¡¡¡¡Diagram 15. Change in market shares of domestic mobilephone enterprises from 1999 to

¡¡¡¡Diagram 16. Export of domestic brand mobilephones from 2002 to 2006 (uint: 10,000 sets)

¡¡¡¡Diagram 17. Distribution of export regions in

¡¡¡¡Diagram 18. Global sales of Nokia from 2000 to

¡¡¡¡Diagram 19. Global sales of Motorola from 2000 to

¡¡¡¡Diagram 20. Global sales of Samsung from 2000 to

¡¡¡¡Diagram 21. Global sales of LG from 2000 to

¡¡¡¡Diagram 22. Change in annual sales of Bird from 2000 to 2006 (uint: 10,000 sets)

¡¡¡¡Diagram 23. Change in annual export of Bird from 2000 to June, 2007 (unit: 10,000 sets)

¡¡¡¡Diagram 24. Change in annual sale of TCL from 2000 to 2006 (uint: 10,000 sets)

¡¡¡¡Diagram 25. Change in annual export of TCL from 2000 to June, 2007 (unit: 10,000 sets)

¡¡¡¡Diagram 26. Change in annual sale of Soutech from 2000 to

¡¡¡¡Diagram 27. Change in annual export of Soutech from 2000 to

¡¡¡¡Diagram 28. Change in annual export of Amoi from 2000 to

¡¡¡¡Diagram 29. Change in annual export of Amoi from 2000 to

¡¡¡¡Diagram 30. Change in annual sale of Kejian from 2000 to

¡¡¡¡Diagram 31. Change in annual export of Kejian from 2000 to

¡¡¡¡Diagram 32. Change in annual sale of Potevio from 2000 to

¡¡¡¡Diagram 33. Change in annual export of Potevio from 2000 to

¡¡¡¡Diagram 34. Change in annual sale of Gionee from 2000 to

¡¡¡¡Diagram 35. Change in annual export of Gionee from 2000 to

¡¡¡¡Diagram 36. Change in annual sale of Huawei from 2000 to

¡¡¡¡Diagram 37. Change in annual export of Huawei from 2000 to

¡¡¡¡Diagram 38. Change in annual sale of ZTE from 2000 to

¡¡¡¡Diagram 39. Change in annual export of ZTE from 2000 to

¡¡¡¡Diagram 40. Change in annual export of Haier from 2000 to

¡¡¡¡Diagram 41. Market shares of Indian Mobilephone dealers in

¡¡¡¡Diagram 42. Market shares of CDMA in India in Apr.

¡¡¡¡Diagram 43. Changes of Singaporean mobilephone subscriberss

¡¡¡¡Diagram 44. Market shares of Indonesian mobilephone dealers at the end of Nov.

¡¡¡¡Diagram 45. Market shares of brands in Viet Nam in

¡¡¡¡Diagram 46. Market shares of Russian mobilephone enterprises

¡¡¡¡Diagram 47. Market shares of mobilephone dealers in Mar.

¡¡¡¡Diagram 48. Number of subscribers in Belorussia

¡¡¡¡Diagram Time interval of purchase of Berorussia in

¡¡¡¡Diagram 50. Well-knowness of Belorussia brands in

¡¡¡¡Diagram 51. Brands favored by Belorussians in

¡¡¡¡Diagram 52.Market shares of Belorussian mobilephones in

¡¡¡¡Diagram 53. Market shares of Ukrainian mobilephone dealers in

¡¡¡¡Diagram 54. Change in the number of American Subscribers

¡¡¡¡Diagram 55. Market shares of American mobilephone dealers in

¡¡¡¡Diagram 56. Change in the number of Canadian Subscribers

¡¡¡¡Diagram 57. Market shares of telecom dealers in Aug. 2006 (Million)

¡¡¡¡Diagram 58. Changes of Australian subscribers and prepayment subscribers

Catalogy of Tables

¡¡¡¡Table 1. General introduction of global mobilephone industrial chain in

¡¡¡¡Table 2. Analysis on competition advantages and disadvantages of major intelligent mobilephone operation systems

¡¡¡¡Table 3. Position of China¡¯s mobilephone industry in global competition

¡¡¡¡Table 4. Popularity of mobilephones in the world in

¡¡¡¡Table 5. 3G development communication in

¡¡¡¡Table 6. Development of major 3G market in

¡¡¡¡Table 7. OEM of Taiwan mobilephone enterprises from 2006 to June,

¡¡¡¡Table 8. Supply capacity of major enterprises in

¡¡¡¡Table 9. Analysis on demand for mobilephone products in the world from 2006 to June,

¡¡¡¡Table 10. Operation of China¡¯s mobilephone enterprises in

¡¡¡¡Table 11. Global supply of major components of mobilephones

¡¡¡¡Table 12. OEM of mainland China¡¯s enterprises in Taiwana and Korea

¡¡¡¡Table 12. Major domestic mobilephone enterprises in

¡¡¡¡Table 14. Major oversea mobilephone enterprises in

¡¡¡¡Table 19. Adjustment of strategy in China by multi-national enterprises in

¡¡¡¡Table 20. Price reducing strategy of oversea brands in

¡¡¡¡Table 21. Marketing channels of oversea brands

¡¡¡¡Table 22. Competition structure of China¡¯s mobilephone market after new approval system in

¡¡¡¡Table 23. Analysis on import and export in

¡¡¡¡Table 24. Analysis on features of import and export in China

¡¡¡¡Table 25. Research on global market strategy of Nokia

¡¡¡¡Table 26. Research on global market strategy of Motorola

¡¡¡¡Table 27. Research on Moto-India exploration strategy

¡¡¡¡Table 28. Research on Moto-Korea exploration strategy

¡¡¡¡Table 29. Reserch on technology development of Samsung

¡¡¡¡Table 30. Research on brand strategy of Samsung

¡¡¡¡Table 30. Research on product strategy of Samsung

¡¡¡¡Table 33. Research on Samsung-America exploration strategy

¡¡¡¡Table 34. Research on Samsung-India exploration strategy

¡¡¡¡Table 35. Research on Samsung-Russia exploration strategy

¡¡¡¡Table 36. Top three mobilephone enterprises in South Korea in

¡¡¡¡Table 38. Research on global strategy of LG

¡¡¡¡Table 39. Research on LG-India exploration strategy

¡¡¡¡Table 40. Research on LG-North America exploration strategy

¡¡¡¡Table 41. Research on global strategy of SK

¡¡¡¡Table 41. Research on global strategy of Pantech

¡¡¡¡Table 43. Research on global strategy of NEC

¡¡¡¡Table 44. Research on global strategy of Panasonic

¡¡¡¡Table 45. Research on global strategy of Bird

¡¡¡¡Table 46. Oversea sales channels of Bird

¡¡¡¡Table 47. Global market pace of Bird

¡¡¡¡Table 47. Analysis on global market competitiveness of Bird

¡¡¡¡Table 47. Research on Bird-India exploration strategy

¡¡¡¡Table 50. Research on Bird-Europe exploration strategy

¡¡¡¡Table 51. Market shares of TCL in regions from 2006 to

¡¡¡¡Table 52. Research on global strategy of TCL

¡¡¡¡Table 53. Global market pace of TCL

¡¡¡¡Table 54. Analysis on global market competitiveness of TCL

¡¡¡¡Table 55. Advantages on cooperation between TCL and Alcatel

¡¡¡¡Table 56. Research on TCL-Russia exploration strategy

¡¡¡¡Table 57. Research on TCL-India exploration strategy

¡¡¡¡Table 58. Research on TCL-Viet Nam exploration strategy

¡¡¡¡Table 59. Problems of first entrance into Viet Nam by TCL

¡¡¡¡Table 60. Analysis on overall strategy of TCL in Viet Nam

¡¡¡¡Table 60. Emerging market strategy of TCL

¡¡¡¡Table 63. Research on global strategy of Soutech

¡¡¡¡Table 63. Research on global strategy of Amoi

¡¡¡¡Table 64. Global market pace of Amoi

¡¡¡¡Table 65. Oversea sales channels of Amoi

¡¡¡¡Table 66. Analysis on global market competitiveness of Amoi

¡¡¡¡Table 66. Research on Amoi-SE Asia exploration strategy

¡¡¡¡Table 68. Research on global strategy of Kejian

¡¡¡¡Table 69. Global market pace of Kejian

¡¡¡¡Table 70. Research on Kejian-India exploration strategy

¡¡¡¡Table 71. Research on global strategy of Potevio

¡¡¡¡Table 72. Global market pace of Potevio

¡¡¡¡Table 73. Oversea sales channels of Potevio

¡¡¡¡Table 74. Analysis on global market competitiveness of Potevio

¡¡¡¡Table 75. Research on global strategy of Gionees

¡¡¡¡Table 76. Global market pace of Gionees

¡¡¡¡Table 77. Research on global strategy of Huawei

¡¡¡¡Table 78. Global market pace of Huawei

¡¡¡¡Tale 79. Global performance of Huawei products

¡¡¡¡Table 80. Oversea sales channels of Huawei

¡¡¡¡Table 81. Analysis on global market competitiveness of Huawei

¡¡¡¡Table 82. Research on Huawei-Russia exploration strategy

¡¡¡¡Table 83. Research on global strategy of ZTE

¡¡¡¡Table 84. Global market pace of ZTE

¡¡¡¡Table 85. Analysis on global market competitiveness of ZTE

¡¡¡¡Table 86. Research on ZTE-Russia exploration strategy

¡¡¡¡Table 87. Research on global strategy of Haier

¡¡¡¡Table 88. Global market pace of Haier

¡¡¡¡Table 89. Research on global strategy of Panda

¡¡¡¡Table 90. Research on global strategy of Konka

¡¡¡¡Table 91. Introduction of India

¡¡¡¡Table 92. Market scale of mobilephone

¡¡¡¡Table 93. Analysis on supply and demand structure and developing trend

¡¡¡¡Table 94. Research on customer behavior

¡¡¡¡Table 95. Number of subscribers of major mobilephone dealers in June,

¡¡¡¡Table 96. Introduction of major mobilephone dealers

¡¡¡¡Table 97. Existing opportunities

¡¡¡¡Table 98. Risks and unfavorable factors in the market

¡¡¡¡Table 99. Strategy to expand the market

¡¡¡¡Table 100. Introduction of Thailand

¡¡¡¡Table 101. Market scale of mobilephone

¡¡¡¡Table 102. Analysis on supply and demand structure and developing trend

¡¡¡¡Table 103. Introduction of major mobilephone dealers

¡¡¡¡Table 104. Sales channels

¡¡¡¡Table 105. Existing opportunities

¡¡¡¡Table 106. Introduction of Singapore

¡¡¡¡Table 107. Analysis on supply and demand structure and developing trend

¡¡¡¡Table 108. Research on customer behavior

¡¡¡¡Table 109. Introduction of major mobilephone dealers

¡¡¡¡Table 110. Introduction of major mobilephone dealers

¡¡¡¡Table 111. Existing opportunities

¡¡¡¡Table 112. Risks and unfavorable factors in the market

¡¡¡¡Table 113. Strategy to expand the market

¡¡¡¡Table 114. Introduction of Indonesia

¡¡¡¡Table 115. Market scale of mobilephone

¡¡¡¡Table 116. Analysis on supply and demand structure and developing trend

¡¡¡¡Table 117. Research on customer behavior

¡¡¡¡Table 118. Risks and unfavorable factors in the market

¡¡¡¡Table 119. Strategy to expand the market

¡¡¡¡Table 120. Introduction of Viet Nam

¡¡¡¡Table 121. Market scale of mobilephone

¡¡¡¡Table 122. Analysis on supply and demand structure and developing trend

¡¡¡¡Table 123. Research on customer behavior

¡¡¡¡Tabel 124. Introduction of major mobilephone dealers

¡¡¡¡Table 125. Existing opportunities

¡¡¡¡Table 126. Risks and unfavorable factors in the market

¡¡¡¡Tabel 127. Strategy to expand the market

¡¡¡¡Table 128. Introduction of Russia

¡¡¡¡Table 129. Market scale of mobilephone

¡¡¡¡Table 130. Analysis on supply and demand structure and developing trend

¡¡¡¡Table 131. Research on customer behavior

¡¡¡¡Table 132. Comparision of customer growth of top ten mobilephone dealers

¡¡¡¡Table 133. Introduction of major mobilephone dealers

¡¡¡¡Table 134. Sales channels

¡¡¡¡Table 135. Existing opportunities

¡¡¡¡Table 136. Risks and unfavorable factors in the market

¡¡¡¡Table 137. Strategy to expand the market

¡¡¡¡Table 138. Belorussia

¡¡¡¡Table 139. Market scale of mobilephone

¡¡¡¡Table 140. Introduction of major mobilephone dealers

¡¡¡¡Table 141. Introduction of Ukraine

¡¡¡¡Table 142. Market scale of mobilephone

¡¡¡¡Table 143. Existing opportunities

¡¡¡¡Table 144. Risks and unfavorable factors in the market

¡¡¡¡Table 145. Introduction of the USA

¡¡¡¡Table 146. Market scale of mobilephone

¡¡¡¡Table 147. Analysis on supply and demand structure and developing trend

¡¡¡¡Table 148. Research on customer behavior

¡¡¡¡Table l49. Analysis on supply and demand structure and developing trend

¡¡¡¡Table 150. Introduction of major mobilephone dealers

¡¡¡¡Table 151. Introduction of Canada

¡¡¡¡Table 152. Status quo and prediction of subscribers of 2.5 G and 3G

¡¡¡¡Table 153. Introduction of Australia

¡¡¡¡Table 154. Market scale of mobilephone

¡¡¡¡Table 155. Analysis on supply and demand structure and developing trend

¡¡¡¡Table 156. Australia Mobile Telecom

¡¡¡¡Table 157. Strategy to expand the market

¡¡¡¡Table 158. Suggestions on competition strategy of China¡¯s mobilephone enterprises in oversea market

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